diff --git a/config/releaser.yml b/config/releaser.yml
index 6d9c27b162..f99b986a29 100644
--- a/config/releaser.yml
+++ b/config/releaser.yml
@@ -1,4 +1,5 @@
 releaser.maven.buildCommand: ./scripts/noIntegration.sh
+releaser.maven.deployCommand: ./mvnw deploy -DskipTests -B -Pfast,deploy -Dgradle.publishPlugins.task="-Phello=world" {{systemProps}}
 releaser.gradle.gradlePropsSubstitution:
   verifierVersion: spring-cloud-contract
-  bootVersion: spring-boot
\ No newline at end of file
+  bootVersion: spring-boot
diff --git a/spring-cloud-contract-tools/spring-cloud-contract-gradle-plugin/pom.xml b/spring-cloud-contract-tools/spring-cloud-contract-gradle-plugin/pom.xml
index 79ba549f18..4e47b84fa2 100644
--- a/spring-cloud-contract-tools/spring-cloud-contract-gradle-plugin/pom.xml
+++ b/spring-cloud-contract-tools/spring-cloud-contract-gradle-plugin/pom.xml
@@ -19,6 +19,7 @@
 	<properties>
 		<project.build.sourceEncoding>UTF-8</project.build.sourceEncoding>
 		<project.reporting.outputEncoding>UTF-8</project.reporting.outputEncoding>
+		<gradle.publishPlugins.task>publishPlugins</gradle.publishPlugins.task>
 	</properties>
 
 	<dependencies>
@@ -226,7 +227,7 @@
 										<argument>-PsonatypePassword=${env.SONATYPE_PASSWORD}</argument>
 										<argument>-Dgradle.publish.key=${env.GRADLE_PUBLISH_KEY}</argument>
 										<argument>-Dgradle.publish.secret=${env.GRADLE_PUBLISH_SECRET}</argument>
-										<argument>publishPlugins</argument>
+										<argument>${gradle.publishPlugins.task}</argument>
 									</arguments>
 								</configuration>
 								<goals>