diff --git a/samples/kafka-binder-native-app/pom.xml b/samples/kafka-binder-native-app/pom.xml
index cbbfa233f..484058c9e 100644
--- a/samples/kafka-binder-native-app/pom.xml
+++ b/samples/kafka-binder-native-app/pom.xml
@@ -53,6 +53,12 @@
 
 	<build>
 		<plugins>
+			<plugin>
+                <artifactId>maven-deploy-plugin</artifactId>
+                <configuration>
+                    <skip>true</skip>
+                </configuration>
+            </plugin>
 			<plugin>
 				<groupId>org.graalvm.buildtools</groupId>
 				<artifactId>native-maven-plugin</artifactId>