diff --git a/README.adoc b/README.adoc
index 066f4f669..80ac5ef96 100644
--- a/README.adoc
+++ b/README.adoc
@@ -47,7 +47,7 @@ Alternatively, you can use the Spring Cloud Stream RabbitMQ Starter, as follows:
 The following simplified diagram shows how the RabbitMQ binder operates:
 
 .RabbitMQ Binder
-image::rabbit-binder.png[width=300,scaledwidth="50%"]
+image::{github-raw}/docs/src/main/asciidoc/images/rabbit-binder.png[width=300,scaledwidth="50%"]
 
 By default, the RabbitMQ Binder implementation maps each destination to a `TopicExchange`.
 For each consumer group, a `Queue` is bound to that `TopicExchange`.
diff --git a/docs/src/main/asciidoc/ghpages.sh b/docs/src/main/asciidoc/ghpages.sh
new file mode 100755
index 000000000..6795216e9
--- /dev/null
+++ b/docs/src/main/asciidoc/ghpages.sh
@@ -0,0 +1,330 @@
+#!/bin/bash -x
+
+set -e
+
+# Set default props like MAVEN_PATH, ROOT_FOLDER etc.
+function set_default_props() {
+    # The script should be executed from the root folder
+    ROOT_FOLDER=`pwd`
+    echo "Current folder is ${ROOT_FOLDER}"
+
+    if [[ ! -e "${ROOT_FOLDER}/.git" ]]; then
+        echo "You're not in the root folder of the project!"
+        exit 1
+    fi
+
+    # Prop that will let commit the changes
+    COMMIT_CHANGES="no"
+    MAVEN_PATH=${MAVEN_PATH:-}
+    echo "Path to Maven is [${MAVEN_PATH}]"
+    REPO_NAME=${PWD##*/}
+    echo "Repo name is [${REPO_NAME}]"
+    SPRING_CLOUD_STATIC_REPO=${SPRING_CLOUD_STATIC_REPO:-git@github.com:spring-cloud/spring-cloud-static.git}
+    echo "Spring Cloud Static repo is [${SPRING_CLOUD_STATIC_REPO}"
+}
+
+# Check if gh-pages exists and docs have been built
+function check_if_anything_to_sync() {
+    git remote set-url --push origin `git config remote.origin.url | sed -e 's/^git:/https:/'`
+
+    if ! (git remote set-branches --add origin gh-pages && git fetch -q); then
+        echo "No gh-pages, so not syncing"
+        exit 0
+    fi
+
+    if ! [ -d docs/target/generated-docs ] && ! [ "${BUILD}" == "yes" ]; then
+        echo "No gh-pages sources in docs/target/generated-docs, so not syncing"
+        exit 0
+    fi
+}
+
+function retrieve_current_branch() {
+    # Code getting the name of the current branch. For master we want to publish as we did until now
+    # http://stackoverflow.com/questions/1593051/how-to-programmatically-determine-the-current-checked-out-git-branch
+    # If there is a branch already passed will reuse it - otherwise will try to find it
+    CURRENT_BRANCH=${BRANCH}
+    if [[ -z "${CURRENT_BRANCH}" ]] ; then
+      CURRENT_BRANCH=$(git symbolic-ref -q HEAD)
+      CURRENT_BRANCH=${CURRENT_BRANCH##refs/heads/}
+      CURRENT_BRANCH=${CURRENT_BRANCH:-HEAD}
+    fi
+    echo "Current branch is [${CURRENT_BRANCH}]"
+    git checkout ${CURRENT_BRANCH} || echo "Failed to check the branch... continuing with the script"
+}
+
+# Switches to the provided value of the release version. We always prefix it with `v`
+function switch_to_tag() {
+    git checkout v${VERSION}
+}
+
+# Build the docs if switch is on
+function build_docs_if_applicable() {
+    if [[ "${BUILD}" == "yes" ]] ; then
+        ./mvnw clean install -P docs -pl docs -DskipTests
+    fi
+}
+
+# Get the name of the `docs.main` property
+# Get whitelisted branches - assumes that a `docs` module is available under `docs` profile
+function retrieve_doc_properties() {
+    MAIN_ADOC_VALUE=$("${MAVEN_PATH}"mvn -q \
+        -Dexec.executable="echo" \
+        -Dexec.args='${docs.main}' \
+        --non-recursive \
+        org.codehaus.mojo:exec-maven-plugin:1.3.1:exec)
+    echo "Extracted 'main.adoc' from Maven build [${MAIN_ADOC_VALUE}]"
+
+
+    WHITELIST_PROPERTY=${WHITELIST_PROPERTY:-"docs.whitelisted.branches"}
+    WHITELISTED_BRANCHES_VALUE=$("${MAVEN_PATH}"mvn -q \
+        -Dexec.executable="echo" \
+        -Dexec.args="\${${WHITELIST_PROPERTY}}" \
+        org.codehaus.mojo:exec-maven-plugin:1.3.1:exec \
+        -P docs \
+        -pl docs)
+    echo "Extracted '${WHITELIST_PROPERTY}' from Maven build [${WHITELISTED_BRANCHES_VALUE}]"
+}
+
+# Stash any outstanding changes
+function stash_changes() {
+    git diff-index --quiet HEAD && dirty=$? || (echo "Failed to check if the current repo is dirty. Assuming that it is." && dirty="1")
+    if [ "$dirty" != "0" ]; then git stash; fi
+}
+
+# Switch to gh-pages branch to sync it with current branch
+function add_docs_from_target() {
+    local DESTINATION_REPO_FOLDER
+    if [[ -z "${DESTINATION}" && -z "${CLONE}" ]] ; then
+        DESTINATION_REPO_FOLDER=${ROOT_FOLDER}
+    elif [[ "${CLONE}" == "yes" ]]; then
+        mkdir -p ${ROOT_FOLDER}/target
+        local clonedStatic=${ROOT_FOLDER}/target/spring-cloud-static
+        if [[ ! -e "${clonedStatic}/.git" ]]; then
+            echo "Cloning Spring Cloud Static to target"
+            git clone ${SPRING_CLOUD_STATIC_REPO} ${clonedStatic} && git checkout gh-pages
+        else
+            echo "Spring Cloud Static already cloned - will pull changes"
+            cd ${clonedStatic} && git checkout gh-pages && git pull origin gh-pages
+        fi
+        DESTINATION_REPO_FOLDER=${clonedStatic}/${REPO_NAME}
+        mkdir -p ${DESTINATION_REPO_FOLDER}
+    else
+        if [[ ! -e "${DESTINATION}/.git" ]]; then
+            echo "[${DESTINATION}] is not a git repository"
+            exit 1
+        fi
+        DESTINATION_REPO_FOLDER=${DESTINATION}/${REPO_NAME}
+        mkdir -p ${DESTINATION_REPO_FOLDER}
+        echo "Destination was provided [${DESTINATION}]"
+    fi
+    cd ${DESTINATION_REPO_FOLDER}
+    git checkout gh-pages
+    git pull origin gh-pages
+
+    # Add git branches
+    ###################################################################
+    if [[ -z "${VERSION}" ]] ; then
+        copy_docs_for_current_version
+    else
+        copy_docs_for_provided_version
+    fi
+    commit_changes_if_applicable
+}
+
+
+# Copies the docs by using the retrieved properties from Maven build
+function copy_docs_for_current_version() {
+    if [[ "${CURRENT_BRANCH}" == "master" ]] ; then
+        echo -e "Current branch is master - will copy the current docs only to the root folder"
+        for f in docs/target/generated-docs/*; do
+            file=${f#docs/target/generated-docs/*}
+            if ! git ls-files -i -o --exclude-standard --directory | grep -q ^$file$; then
+                # Not ignored...
+                cp -rf $f ${ROOT_FOLDER}/
+                git add -A ${ROOT_FOLDER}/$file
+            fi
+        done
+        COMMIT_CHANGES="yes"
+    else
+        echo -e "Current branch is [${CURRENT_BRANCH}]"
+        # http://stackoverflow.com/questions/29300806/a-bash-script-to-check-if-a-string-is-present-in-a-comma-separated-list-of-strin
+        if [[ ",${WHITELISTED_BRANCHES_VALUE}," = *",${CURRENT_BRANCH},"* ]] ; then
+            mkdir -p ${ROOT_FOLDER}/${CURRENT_BRANCH}
+            echo -e "Branch [${CURRENT_BRANCH}] is whitelisted! Will copy the current docs to the [${CURRENT_BRANCH}] folder"
+            for f in docs/target/generated-docs/*; do
+                file=${f#docs/target/generated-docs/*}
+                if ! git ls-files -i -o --exclude-standard --directory | grep -q ^$file$; then
+                    # Not ignored...
+                    # We want users to access 2.0.0.BUILD-SNAPSHOT/ instead of 1.0.0.RELEASE/spring-cloud.sleuth.html
+                    if [[ "${file}" == "${MAIN_ADOC_VALUE}.html" ]] ; then
+                        # We don't want to copy the spring-cloud-sleuth.html
+                        # we want it to be converted to index.html
+                        cp -rf $f ${ROOT_FOLDER}/${CURRENT_BRANCH}/index.html
+                        git add -A ${ROOT_FOLDER}/${CURRENT_BRANCH}/index.html
+                    else
+                        cp -rf $f ${ROOT_FOLDER}/${CURRENT_BRANCH}
+                        git add -A ${ROOT_FOLDER}/${CURRENT_BRANCH}/$file
+                    fi
+                fi
+            done
+            COMMIT_CHANGES="yes"
+        else
+            echo -e "Branch [${CURRENT_BRANCH}] is not on the white list! Check out the Maven [${WHITELIST_PROPERTY}] property in
+             [docs] module available under [docs] profile. Won't commit any changes to gh-pages for this branch."
+        fi
+    fi
+}
+
+# Copies the docs by using the explicitly provided version
+function copy_docs_for_provided_version() {
+    local FOLDER=${DESTINATION_REPO_FOLDER}/${VERSION}
+    mkdir -p ${FOLDER}
+    echo -e "Current tag is [v${VERSION}] Will copy the current docs to the [${FOLDER}] folder"
+    for f in ${ROOT_FOLDER}/docs/target/generated-docs/*; do
+        file=${f#${ROOT_FOLDER}/docs/target/generated-docs/*}
+        copy_docs_for_branch ${file} ${FOLDER}
+    done
+    COMMIT_CHANGES="yes"
+    CURRENT_BRANCH="v${VERSION}"
+}
+
+# Copies the docs from target to the provided destination
+# Params:
+# $1 - file from target
+# $2 - destination to which copy the files
+function copy_docs_for_branch() {
+    local file=$1
+    local destination=$2
+    if ! git ls-files -i -o --exclude-standard --directory | grep -q ^${file}$; then
+        # Not ignored...
+        # We want users to access 2.0.0.BUILD-SNAPSHOT/ instead of 1.0.0.RELEASE/spring-cloud.sleuth.html
+        if [[ ("${file}" == "${MAIN_ADOC_VALUE}.html") || ("${file}" == "${REPO_NAME}.html") ]] ; then
+            # We don't want to copy the spring-cloud-sleuth.html
+            # we want it to be converted to index.html
+            cp -rf $f ${destination}/index.html
+            git add -A ${destination}/index.html
+        else
+            cp -rf $f ${destination}
+            git add -A ${destination}/$file
+        fi
+    fi
+}
+
+function commit_changes_if_applicable() {
+    if [[ "${COMMIT_CHANGES}" == "yes" ]] ; then
+        COMMIT_SUCCESSFUL="no"
+        git commit -a -m "Sync docs from ${CURRENT_BRANCH} to gh-pages" && COMMIT_SUCCESSFUL="yes" || echo "Failed to commit changes"
+
+        # Uncomment the following push if you want to auto push to
+        # the gh-pages branch whenever you commit to master locally.
+        # This is a little extreme. Use with care!
+        ###################################################################
+        if [[ "${COMMIT_SUCCESSFUL}" == "yes" ]] ; then
+            git push origin gh-pages
+        fi
+    fi
+}
+
+# Switch back to the previous branch and exit block
+function checkout_previous_branch() {
+    # If -version was provided we need to come back to root project
+    cd ${ROOT_FOLDER}
+    git checkout ${CURRENT_BRANCH} || echo "Failed to check the branch... continuing with the script"
+    if [ "$dirty" != "0" ]; then git stash pop; fi
+    exit 0
+}
+
+# Assert if properties have been properly passed
+function assert_properties() {
+echo "VERSION [${VERSION}], DESTINATION [${DESTINATION}], CLONE [${CLONE}]"
+if [[ "${VERSION}" != "" && (-z "${DESTINATION}" && -z "${CLONE}") ]] ; then echo "Version was set but destination / clone was not!"; exit 1;fi
+if [[ ("${DESTINATION}" != "" && "${CLONE}" != "") && -z "${VERSION}" ]] ; then echo "Destination / clone was set but version was not!"; exit 1;fi
+if [[ "${DESTINATION}" != "" && "${CLONE}" == "yes" ]] ; then echo "Destination and clone was set. Pick one!"; exit 1;fi
+}
+
+# Prints the usage
+function print_usage() {
+cat <<EOF
+The idea of this script is to update gh-pages branch with the generated docs. Without any options
+the script will work in the following manner:
+
+- if there's no gh-pages / target for docs module then the script ends
+- for master branch the generated docs are copied to the root of gh-pages branch
+- for any other branch (if that branch is whitelisted) a subfolder with branch name is created
+    and docs are copied there
+- if the version switch is passed (-v) then a tag with (v) prefix will be retrieved and a folder
+    with that version number will be created in the gh-pages branch. WARNING! No whitelist verification will take place
+- if the destination switch is passed (-d) then the script will check if the provided dir is a git repo and then will
+    switch to gh-pages of that repo and copy the generated docs to `docs/<project-name>/<version>`
+- if the destination switch is passed (-d) then the script will check if the provided dir is a git repo and then will
+    switch to gh-pages of that repo and copy the generated docs to `docs/<project-name>/<version>`
+
+USAGE:
+
+You can use the following options:
+
+-v|--version        - the script will apply the whole procedure for a particular library version
+-d|--destination    - the root of destination folder where the docs should be copied. You have to use the full path.
+                        E.g. point to spring-cloud-static folder. Can't be used with (-c)
+-b|--build          - will run the standard build process after checking out the branch
+-c|--clone          - will automatically clone the spring-cloud-static repo instead of providing the destination.
+                        Obviously can't be used with (-d)
+
+EOF
+}
+
+
+# ==========================================
+#    ____   ____ _____  _____ _____ _______
+#  / ____|/ ____|  __ \|_   _|  __ \__   __|
+# | (___ | |    | |__) | | | | |__) | | |
+#  \___ \| |    |  _  /  | | |  ___/  | |
+#  ____) | |____| | \ \ _| |_| |      | |
+# |_____/ \_____|_|  \_\_____|_|      |_|
+#
+# ==========================================
+
+while [[ $# > 0 ]]
+do
+key="$1"
+case ${key} in
+    -v|--version)
+    VERSION="$2"
+    shift # past argument
+    ;;
+    -d|--destination)
+    DESTINATION="$2"
+    shift # past argument
+    ;;
+    -b|--build)
+    BUILD="yes"
+    ;;
+    -c|--clone)
+    CLONE="yes"
+    ;;
+    -h|--help)
+    print_usage
+    exit 0
+    ;;
+    *)
+    echo "Invalid option: [$1]"
+    print_usage
+    exit 1
+    ;;
+esac
+shift # past argument or value
+done
+
+assert_properties
+set_default_props
+check_if_anything_to_sync
+if [[ -z "${VERSION}" ]] ; then
+    retrieve_current_branch
+else
+    switch_to_tag
+fi
+build_docs_if_applicable
+retrieve_doc_properties
+stash_changes
+add_docs_from_target
+checkout_previous_branch
\ No newline at end of file